Invitation to Participate in REAM Library Talk on

a.     Marketing Engineering Services via the Web

     & YouTube - Success Stories on Engineering

     Jobs Secured via Internet

     b.  Running a Marathon

                                                          by

                            Ir. Shahkander Singh Sekhon

                       Principal, Sekhon Consulting Engineers

                   Date: Saturday 24 October 2009

                   Venue: REAM Secretariat, 46A, Jalan Bola Tampar 13/14,

                   Section 13, Shah Alam, Selangor, Malaysia

1.                
2.   Ir. Shahkander Singh Sekhon is a Principal of Sekhon Consulting 
3.   Engineers. He holds a B. Eng Civil from SIUC, IL, USA. He has
4.   over 20 years of experience in the field of civil engineering 
5.   encompassing design, construction and development of buildings, 
     infrastructure, highways and rail projects. Over the years, he has
6.   extensively used softwares in engineering design as well as worked
7.   with software developers in enhancing the capabilities of softwares.
8.   An area of interest which he considers equally important is marketing
9.   your services using the internet, i.e. web design, multimedia and
10.   e-commerce.  As a holistic approach in life, he is of the view that
11.   to be productive at work, one needs to be physically fit and healthy.
12.   Thus, he has been a distance runner participating in a number of
13.   marathons in Malaysia and overseas.

1.   There was a time prior to the internet era where only the big  and rich
2.   could advertise or  market their products and services through various
3.   media such as the newspapers, radio and television.  However the
4.   scenario has now changed where small organisations or  individuals are
5.   equal and in par with these so called giants as the cost to advertise has
6.   not only become negligible but could reach worldwide audience through
7.   the internet. The talk would cover movie making using a webcam, editing
8.   the movie with movie editing software (Windows Movie Maker), 
     and uploading to YouTube.  Marketing of engineering products/services
9.   with web design, uploading images to website, creating hyperlinks, e-
10.   commerce, domain registration and hosting would be presented.
11.   Discussions would also cover on how search engine works and
12.   selecting key words for a website and YouTube that could put
13.   one’s products and services on the top list of a search. Case Studies
14.   of Success Stories will be presented to illustrate how jobs had been
15.   secured through such medias. Running a Marathon would require a
16.   positive mind with a mission displayed on Adidas Billboards –
17.   Impossible is Nothing. The talk would cover personal experiences in
18.   training, nutrients, footwear and injuries. Age or physical surroundings
19.   are not a barrier to pursue distance running.  Examples of elite runners
20.   and 90 over years runners - their training routine etc. would be
21.   discussed.